Marketing & creative agencies
An AI, campaign or customer-experience question has become a data, process, governance or capability question.
Your core marketing work remains intact. I take responsibility for the wider transformation issue we agree.
Partner with Digitize.BusinessDiscuss a client situation ↗
Add the capability your client needs next.
Questions that start in marketing, CRM, data or AI often grow into decisions about commercial workflows, value, ownership, governance and adoption.
Digitize.Business adds senior transformation capability for that next layer — while you remain central to the client relationship.
I help shape the opportunity, lead the cross-functional work and support implementation, dedicated to success.
When the client question no longer fits the original brief.
The fit is strongest when your core work remains valuable, but the client needs someone to connect commercial value, AI, data, processes, technology, people and implementation.
Data & AI companies
The model, agent or data product works technically, but the client still needs a value case, redesigned workflow, clear ownership, executive alignment and adoption.
I lead that business side.
CRM & technology partners
The platform and integrations are only part of the answer.
I help the client make the process, operating-model and capability decisions that determine whether the implementation creates value.
Boutique consultancies
The client needs specialist capability at the intersection of commercial transformation, AI, data and delivery leadership — without you hiring it permanently.
Independent professionals
Interim CMOs, CCO's, CIO's, CAIO's, freelance AI developers and senior analysts bring deep capabilities & expertise, while the client still needs someone to connect the dots and help enable the wider transformation.
I can drive the cross-functional work around that expertise.
A linking pin, in a defined workstream.
I work at principal level while staying hands-on, combining technical know-how to define clear solutions with engineers and deep business understanding to shape solutions that deliver results. Depending on the engagement, I can take responsibility for:
Problem diagnosis, value case and executive alignment
Commercial workflow analysis and redesign
The division of work between people, rules, analytics, AI and agents
Operating model, roles, governance and capability requirements
Pilot design, product ownership or programme leadership
Measurement, adoption, training and capability transfer
Work together in the way that suits you best.
Referral
You make the introduction. Digitize.Business contracts directly with the client within the boundaries we agree. Any referral arrangement is agreed in advance.
Joint proposition
We shape one combined offer with distinct scopes, responsibilities and commercial terms.
You remain prime
You retain the main client and contract relationship. I lead a clearly defined workstream within the engagement.
Digitize.Business leads
I lead the wider transformation and bring your specialist capability into the work.
Behind-the-scenes support
I support diagnosis, proposal development or delivery without a visible client role.
A practical first step
Let's explore the fit in real life.
We share our questions, where we excel and where uncertainty begins.
Start conversation ↗